Visual aids are power tools. Combine that with the speed and reach of SMS and you’ve got a knockout marketing strategy. MMS (Multimedia Message) marketing capitalizes on the power of sending enhanced text messages. Aptly-put it’s the stronger flashier cousin of SMS marketing.
You can enrich your regular text messages with a variety of rich media. This includes audio, video, and image files as well. In addition to this, you can write up to 1600 characters in an MMS.
Compared to SMS, which allows only 160 characters, MMS marketing opens a whole new avenue of conducting business.
Popularly dubbed as ‘photo messaging’, ‘video messaging’ or ‘multimedia messaging’, what you do with it matters much more than what it is called.
If you look at it, MMS marketing does make sense. There is power in pictures. A top-notch MMS service provider can create a richer messaging experience for you & your customers.
What does MMS marketing offer though? Check for yourself:
- High Click rates
- Easy-to-use setup
- Affordable packages
- More sharable
- Better virality
Your customers prefer cheap bulk SMS via MMS marketing rather than SMS. The CTR (Click-Through Rate) is a phenomenal 52% more than SMS. Because the picture message is just more engaging.
Setting up bulk MMS servicing is simple. Just like an email, you can upload files to your MMS. Running a campaign is easy and so are subscribing and replying.
Most of the traffic on your website nowadays comes from mobile platforms. So being mobile-friendly is a must. The MMS service runs nicely with mobile devices. And over 98% of the devices can handle MMS just fine.
Even on the off-hand chance that an MMS won’t get delivered, we have our automated fallback messages through SMS. Pretty cool, right?
With over 1600 characters, you can kiss your old 160-character limit adieu! Your text blasts are now powerful and you can reach out to customers more.
Your customers are 8 times more likely to share your content sent via an SMS on a social media platform. Virality is a major factor. MMS just got more powerful.
- In a nutshell, here’s how you do it:
- Write a text message and select a group of contacts you’d like to market to.
- Write up to 1600 characters in the text box.
- Include emojis and capture attention. 🎉
- Include shortened (bit.ly or goo.gl links) to your site.
- Upload attractive media to enhance the customer experience (multiple file types are supported).
- Include photos (JPG or PNG) or share exciting GIFs!
- Send your campaign and watch your MMS marketing campaign performs via the dashboard.
- Track analytics, monitor behaviors, and send follow-up queries.
Better Customer Experience
MMS marketing provides a rich customer experience compared to alternatives. A picture is worth a thousand words and will catch a customer’s attention more than just text.
Your customers are naturally more engaged as multimedia messaging grabs more and more attention. Your content is more likely to be share (up to 8 times) than normal text messages.
Pairing your texts with visual cues makes up for more leads (via more engagement). You get better response rates and that’s what makes MMS marketing great.
More Space to Communicate
What you can reach through 1600 characters, you cannot with just 160. Multimedia messaging gives you more room to breath and write good copy to get your customer’s attention.
Optimal Image Compression
MaxOut SMS handles size restrictions each cellular carriers have. It optimizes your pictures to ensure the best quality reaches the customer while taking less bandwidth.
Although most carriers in the United States support MMS, there is still a slim chance (1 to 2%) that some people might not receive the shortcodes. That part is also taken care of using auto-convert, where the people’s messages are sent via SMS with a link to the media
Superior Delivery Rates
While some MMS services find shortcuts for saving money using cheaper (and less effective) methods, cutting corners is just not MaxOut SMS’s style. We use the best possible carrier routes to ensure your business gets the service it deserves.
Still interested in bulk MMS messaging?
Sign up to our MMS app today and use the leading platform to send bulk MMS messaging online. Incorporate Free Keyword in the message that can attract the potential customers in the case of finding him available for receiving an MMS text message.
Discover how you can harness the power of MMS marketing and significantly grow your business by developing an all-time best reach option. How is it possible? Well,
What Should you know about bulk MMS messaging
What does MMS stand for?
MMS stands for Multimedia Messaging Service. It is often referred to as “picture messaging” or “multimedia messaging”.
What’s the main difference between SMS and MMS?
An SMS, everything you include has to be plain text and fit within 160 characters. (With extended SMS, you can send up to 306 characters.)
While MMS allows you to send images, videos and audio in your message. You can also include up to 1,600 characters of text.
How much will a MMS cost?
Talk to our team today. Packages vary for different price ranges.
The standard difference in pricing of an MMS to SMS attributed to the extra bandwidth required to send extended messages.
Contact our team for further details regarding virtual number provider and online bulk SMS.
What file types can I send in an MMS?
File types supported by MMS marketing vary based on the number the messages are sent from. Contact our team for further details regarding virtual phone number.
In the U.S, what carriers support MMS?
In the U.S., MMS messaging is currently supported by AT&T, MetroPCS, Sprint, T-Mobile USA, U.S. Cellular, and Verizon Wireless. This covers the majority of subscribers across the country. Bulk MMS messaging is easy when done right.